David Willrich Appointed Chair of Experience UK

We’re thrilled to announce that our very own Managing Director, David Willrich, has been appointed Chair of Experience UK!

Experience UK is well renowned as the leading trade body representing British companies who supply museums and attractions around the world and is backed by the UK government’s Department of Trade.

David is delighted to take up the appointment of Chair of the Executive Board, taking over from Simworx CEO, Terry Monkton.

Commenting on his new role, David said:

“I feel very privileged to take on this role at such an exciting time in the sector and thrilled to continue supporting Experience UK and its partners in the accelerated achievement of their goals. I’m looking forward to what we will achieve together”.

Ian Clappison, Chief Executive Officer of Experience UK added:

“We’re delighted to have David step into the position of Chair and look forward to how David’s tremendous industry knowledge can make an impact in supporting UK creative companies establish and expand their global footprint, while also helping to enrich Experience UK’s service offering.

“He has the full support of the Experience UK Executive Board to carry out this critical leadership role”.

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